Three quarters of women say that they don’t have the ideal lighting in which to apply their makeup, according to new research by online lighting retailer Lighting Direct. But for less than the price of an average mascara, most people could give themselves a better chance of getting that much sought after flawless finish.
A bright idea
The solution is to make sure that your light fitting has a daylight bulb installed. When shopping for daylight bulbs, you need to look for a three digit reference number on the packaging beginning either 85, 86, 95 or 96 – this will ensure that it falls into the category of ‘daylight bulb’ and will emit a fairly neutral, blue-ish light that will give you the best indication of true colour. Alternatively, when shopping online, make sure the ‘colour rendering’ (CRI) is 80 or above, and the colour is 5000k or higher. We are all more accustomed to warm, yelllower-toned lighting, but this does not give the best results for makeup application; very warm white lighting can be a bit like looking through a soft-focus camera lens and won’t help you with the finer details of your makeup application – for example, determining whether you’ve blended your foundation successfully or whether your winter lipstick now looks equally good with a suntan.
As if buying bulbs isn’t complicated enough, the other factor to consider is the lumens – ideally, a bulb of around 1200lm will give you the brightness you need in order to be see the detail when applying your makeup. Much less than that and you’ll be back behind that soft-focus camera lens again.
Kathryn Middleton from Lighting Direct said:
“Daylight bulbs will show up all of your imperfection; in terms of applying makeup, this is exactly what you need. Get your foundation right in this light and it is guaranteed to look absolutely flawless everywhere else.”
Of those women surveyed, nearly nine out of ten said that getting their makeup right is important to them and over three quarters said that they would like a better lighting solution for the rooms in which they apply their makeup. Therefore, as well as investing in daylight bulbs, it’s also worth paying some attention to the direction of your light source: side to side (or cross illumination) lighting is much more effective than up or down lighting, which can create more of a Halloween effect! Ideally, you should position your light sources each side of a mirror at eye height to ensure that the light diffuses evenly across your face.
Kathryn Middleton continued:
“Even in the summer, with the brighter mornings, we don’t all have the perfect light in which to apply makeup. A north-facing room won’t necessarily give you the best natural lighting, nor will attempting to apply your makeup in a poorly-lit, steamy bathroom mirror. And then of course, there are many shift workers who need to get up way before the sun does, who don’t have the option of any daylight.
“We’ve all looked in the mirror half way through the day only to see mascara under our eyes or streaks of foundation across our forehead and wondered why nobody thought to tell us. Spending as little as five to ten pounds on a daylight bulb will minimise these makeup issues and leave you feeling much more confident – and may even speed up your morning routine and prevent product wastage.”
Other facts from Lighting Direct’s makeup survey:
Lighting Direct’s tips for getting the perfect makeup lighting:
For a selection of makeup friendly lighting and bulbs, visit www.lighting-direct.co.uk
Publishers of Staffordshire Living Magazine